FPT Shop
FPT Shop is Vietnam's largest Apple Premium Reseller with 700+ stores across all 63 provinces, backed by the FPT Corporation.
Overview
- Official name
- FPT Digital Retail Joint Stock Company
- Website
- fptshop.com.vn
- Headquarters
- Ho Chi Minh City, Vietnam
- Founded
- 2012
- Apple partnership
- Apple Authorized Reseller
- Store count
- 700+ stores nationwide
- Online store
- Yes
- Ships internationally
- No (domestic only)
- Payment methods
- Cash, Credit/Debit cards, Bank transfer, Installments, QR Pay, MoMo
- VAT refund for tourists
- No
- Warranty
- 12-month Apple standard warranty. FPT Shop offers their own extended warranty (Bao hanh mo rong) for additional coverage.
- Customer support languages
- Vietnamese, English
FPT Shop by the numbers
Prices last refreshed today.
About FPT Shop
FPT Shop is an Apple Authorized Reseller, founded in 2012, with 700+ stores nationwide in Vietnam. Within Vietnam's Apple retail map, FPT Shop occupies a flagship-tier position. We currently track 35 Apple products at FPT Shop against 10 competing retailers in Vietnam.
Current Prices at FPT Shop
accessories
wearables
| Product | Price | |
|---|---|---|
| Apple Watch Series 10 | โซ12,790,000 | Visit โ |
Mac
| Product | Price | |
|---|---|---|
| Mac Mini M4 256GB | โซ21,290,000 | Visit โ |
| Mac Studio M4 Max 14C/32C 512GB | โซ69,990,000 | Visit โ |
| MacBook Air 13-inch M4 256GB | โซ24,990,000 | Visit โ |
| MacBook Air 13-inch M5 512GB | โซ35,490,000 | Visit โ |
| MacBook Air 13-inch M5 1TB | โซ43,490,000 | Visit โ |
| MacBook Air 15-inch M4 256GB | โซ29,490,000 | Visit โ |
| MacBook Air 15-inch M5 512GB | โซ41,490,000 | Visit โ |
| MacBook Air 15-inch M5 1TB | โซ49,290,000 | Visit โ |
| MacBook Pro 14-inch M4 Pro 12C/16C 512GB | โซ49,990,000 | Visit โ |
| MacBook Pro 14-inch M4 Pro 14C/20C 1TB | โซ63,990,000 | Visit โ |
| MacBook Pro 14-inch M5 512GB | โซ41,490,000 | Visit โ |
| MacBook Pro 14-inch M5 1TB | โซ53,990,000 | Visit โ |
| MacBook Pro 14-inch M5 Pro 15C/16C 1TB | โซ67,990,000 | Visit โ |
| MacBook Pro 14-inch M5 Pro 15C/16C 2TB | โซ81,790,000 | Visit โ |
| MacBook Pro 16-inch M4 Pro 14C/20C 512GB | โซ62,990,000 | Visit โ |
| MacBook Pro 16-inch M4 Pro 14C/20C 512GB | โซ73,490,000 | Visit โ |
| MacBook Pro 16-inch M5 Pro 18C/20C 1TB | โซ80,990,000 | Visit โ |
iPhone
| Product | Price | |
|---|---|---|
| iPhone 16 256GB | โซ23,490,000 | Visit โ |
| iPhone 16 512GB | โซ27,490,000 | Visit โ |
| iPhone 16e 128GB | โซ14,990,000 | Visit โ |
| iPhone 16e 512GB | โซ19,990,000 | Visit โ |
| iPhone 17 256GB | โซ23,990,000 | Visit โ |
| iPhone 17 512GB | โซ29,790,000 | Visit โ |
| iPhone 17 Pro 256GB | โซ33,890,000 | Visit โ |
| iPhone 17 Pro 512GB | โซ39,890,000 | Visit โ |
| iPhone 17 Pro Max 256GB | โซ35,990,000 | Visit โ |
| iPhone 17 Pro Max 512GB | โซ42,990,000 | Visit โ |
| iPhone 17 Pro Max 2TB | โซ60,590,000 | Visit โ |
| iPhone Air 256GB | โซ22,990,000 | Visit โ |
| iPhone Air 512GB | โซ30,990,000 | Visit โ |
FPT Shop is one of only three Apple retailers in Vietnam (alongside ShopDunk and Apple Vietnam) authorized to generate tourist VAT-refund-eligible invoices - but only at flagship locations. Smaller FPT Shop outlets do not participate in the tourist VAT refund program.
The FPT Shop story
FPT Shop is the consumer-electronics retail arm of FPT Corporation - one of Vietnam's largest technology conglomerates (also parent of FPT Software, FPT University, and FPT Telecom). Founded in 2012, FPT Shop expanded aggressively to 700+ stores nationwide, making it Vietnam's single largest Apple Authorized Reseller by store count. The company's Apple strategy is built on ubiquity rather than specialist expertise: if you need an iPhone in any Vietnamese provincial city, there's an FPT Shop nearby.
What FPT Shop is known for
Nationwide coverage (700+ stores across every Vietnamese province), frequent bundled promotions (free AppleCare, 0% EMI, trade-in stacking), and the most consistent iPhone flash-sale pricing in Vietnam.
What they're cheapest and most expensive for
Cheapest for
- iPhone 17 series during flash sales
- AirPods Pro 3
- Apple Watch Series 10
Not the best for
- MacBook Pro (ShopDunk consistently beats FPT Shop by 2-4% on Mac configurations)
FPT Shop's pricing model emphasizes iPhones (their highest-volume category), with Macs treated as lower-priority inventory. For iPhone-only tourism, FPT Shop is the right destination; for Mac+iPhone mixed purchases, ShopDunk wins on Mac side.
Tourist & foreign-buyer experience at FPT Shop
FPT Shop does not issue tourist VAT refund documentation. Foreign visitors pay the full tax-inclusive sticker and cannot recover the tax at airport departure. International credit cards including Visa and Mastercard are accepted, which is useful for tourists without local banking.
In-store experience
FPT Shop stores vary meaningfully by location. Flagship stores in HCMC District 1 (Nguyen Trai), District 3 (Vo Van Tan), Hanoi Cau Giay, and Da Nang have dedicated Apple sections with demo units and Apple-trained staff. Smaller FPT Shop stores in provincial cities stock iPhones and AirPods but not Macs / iPads; for a Mac purchase in a smaller Vietnamese city, confirm availability by phone before visiting.
Negotiation reality
FPT Shop's 700+ store network means individual store managers have limited discount authority - pricing is more centralized than at ShopDunk or CellphoneS. Expect 1-2% negotiability on bundle purchases; explicit Mac negotiation rarely beats ShopDunk.
Online shopping experience
fptshop.com.vn is Vietnamese-primary with functional browser auto-translate. Online pricing tracks in-store closely. Tourist-unfriendly: requires Vietnamese mobile OTP for checkout. Buy in-store for a tourist visit.
Pros & Cons
Pros
- Apple Premium Reseller - highest level Apple partnership
- 700+ stores in all 63 provinces - widest coverage in Vietnam
- Excellent installment programs with 0% EMI options
- F.Studio dedicated Apple retail spaces
- Strong after-sales and warranty support network
Cons
- Not always the cheapest option
- No VAT refund documentation for tourists
- Large retail chain feel - less personalized service
- Website primarily in Vietnamese
Shopping at FPT Shop as a Tourist
Before you go
Check fptshop.com.vn for current prices. Look for F.Studio locations for the best Apple shopping experience.
At the store
F.Studio locations have the best Apple product knowledge. Main city stores typically have some English-speaking staff.
Negotiation
Prices are fixed. Focus on getting value through installment plans or promotional bundles.
Payment
International credit cards accepted. Multiple e-wallet options available.
After purchase
Keep your receipt. FPT Shop's warranty network covers all 63 provinces, making post-purchase support convenient.
Store Locations
Multiple locations across all districts
Multiple locations across all districts
Multiple locations
Major shopping areas
Frequently Asked Questions
Explore more from FPT Shop & Vietnam
- AirPods Pro (3rd generation)โซ4,990,000
- Apple Watch Series 10โซ12,790,000
- AirPods Max (2nd generation)โซ12,890,000
- iPhone 16e 128GBโซ14,990,000
- iPad Air M3 128GBโซ16,690,000
- iPhone 16e 512GBโซ19,990,000
- Mac Mini M4 256GBโซ21,290,000
- iPhone Air 256GBโซ22,990,000
- iPhone 16 256GBโซ23,490,000
- iPhone 17 256GBโซ23,990,000
Competitor map not yet curated for this retailer.
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